Strive Lending is a leading consumer finance company focused on the health and wellness industry. We empower individuals to accomplish their dreams!

Strive’s leadership team has decades of experience in consumer finance. Our tailored digital solutions are designed to help people buy the products and services they need to live a healthy and active lifestyle.

Helping Our Partners Grow

Our tailored solutions are designed to facilitate our customers’ aspirations and budgets. Offering our unique financing products will allow you to expand your customer base, increase buyer conversion, drive sales volume, and improve customer loyalty.


Customers can fill out our quick, private, and secure application in-office, online, or on any mobile device. The simplicity and speed of our automated application process allows customers to focus on their purchase without worrying about their financing.


Well qualified applicants will receive an underwriting decision, interest rate, and payment quote instantly. Applicants who do not receive an instant quote will be contacted promptly and may be asked to provide additional information or documentation before receiving a decision.


Our document process is 100% online and e-signable. This allows for extremely fast loan funding and a frictionless funding process. We can direct loan funds to several different recipients without any hassle. Once the loan is funded Strive will handle all the payments and servicing of the loan while you receive your payment up front. Strive assumes all the default risk on the loan.